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France's 1st
multicultural trading desk.
We help you set up and analyse your digital communication through programmatic marketing, social ads and search campaigns. Our technological expertise, combined with our exclusive data, helps you reach your objectives while staying within budget.
The right place,
the right community.
We deliver advertising content across a wide range of environments while precisely targeting the community you want to reach. Three pillars make the difference:
Collected data
Proprietary data, fed by our campaigns and field feedback.
Technological know-how
Performance-driven, multi-platform programmatic management.
Audience knowledge
An in-depth understanding of communities, their codes and habits.
Designed for the community
they speak to.
Creative work adapted into the languages people actually use and rooted in cultural codes. Our targeting doesn't come out of a catalogue: it is built, tested and refined campaign after campaign.
Awareness & consideration
Top of funnel
- Reach and frequency
- Traffic
- Engagement
Conversions
Performance
- Purchase
- Lead generation
- App promotion
- Offline conversion
Loyalty
Retention
- Re-engaging active and dormant customers
- Cross-selling & upselling
- Referral
Platforms we activate
and many more…
A dedicated dashboard,
personalised tracking.
For every campaign, Diversia provides a dashboard that brings together the performance of all activated levers: social, search, display. Audiences, costs, conversions: you manage your investment with full transparency.
Authentic, high-impact
collaborations.
Grow your brand awareness with tailor-made influencer campaigns that respect the cultural codes of each community.
Strategy
By analysing trends and behaviours, we design creative, innovative and effective strategies that stay true to your brand DNA and to your communities' aspirations.
Casting
A rigorous selection of quality influencers. With an in-depth knowledge of trends and audiences, we identify the best talent for your campaigns.
Management
From content creation and partnership negotiation to results analysis, we handle the operational and legal steps for you.
UGC
Authentic and engaging, UGC advertising connects brands with communities organically, for a viral and immersive marketing strategy.
Ready to talk to your audiences?
Tell us about your goal and your target communities. We will get back to you within 48 hours with an initial strategic read.
A special relationship
with your community.
At Diversia, we put our knowledge of multicultural audiences at the service of your social media strategy, to create content that resonates, sparks conversation and brings your audience closer to your brand.